The introduction to big data and new digital business models requires both the employees involved and the entire organization to be able to innovate and change: agile and flexible working is required. At the same time, the values and expectations of young, highly qualified employees, also known as "digital natives" or "Generation Y", are changing. These young professionals demand exciting tasks, modern IT systems, a friendly team and working from home.

Managers and junior managers must be prepared for these disruptive changes in good time. They will only be successful if they adopt a new type of leadership style known as "digital leadership".

In this certificate course, you will learn what requirements are placed on (future) managers during the introduction to big data and digitalization projects and which methods and tools are best suited to digital leadership.

Upon successful completion of the course, you will be able to:

• Understand the new demands on managers and leadership in the digital age.
• Explain different forms of digital leadership with their respective strengths and weaknesses.
• Apply digital leadership methods and tools in a meaningful way as a (future) manager
• Lead employees and teams in the context of big data and digitalization projects
• Learn from best-practice projects and apply them to your own company.

• You will learn the most important background to digital leadership and find out how it is changing and shaping the way we work.
• You will be able to apply and test new leadership methods and leadership styles for digital natives.
• The leadership methods taught are characterized by their practical relevance and professional applicability.

The certificate course is aimed at decision-makers, managers and prospective managers, project managers, business developers and IT experts in big data projects across all industries and sectors...

• who want to apply the basic principles of data-driven business models
• who are involved in the implementation of the digitalization of business models and in particular big data projects or would like to lead them in a targeted manner.

Seminar-based course in which participants are expected to contribute their own experiences; case studies in group work and role-playing, presentation and discussion of the case studies worked on. Support through an online learning platform supports learning success.

The curriculum and further information can be found in the flyer and in the download area.

• Dates: Two attendance days on request at weiterbildung(at)hsnr.de
• Registration deadline: ---
• Number of participants: approx. 12 persons
• Location: Krefeld South Campus
• Course language: The certificate course is held in German.

• Participation fee: 595 € | alumni (5% discount) 565 | incl. catering
• Participation requirements: University degree with at least one year of professional experience or other professionally qualifying degree with at least three years of professional experience
• Workload: 50 h, of which 16 h attendance, 2 ECTS
• Degree: University certificate / certificate of attendance